Collective Shows West Summer is the West Coast’s largest active and swim trade show, taking place July 20–21, 2027 at the Paséa Hotel & Spa in Huntington Beach, California. Timed to the height of the buying season, it unfolds on the same stretch of oceanfront that has hosted this show since Swim Collective and Active Collective came together under one roof.

If Winter offers the first read, Summer is where the year’s buying decisions are made in earnest—our widest brand edit, our fullest floor plan, and the show that tends to set the tone for the rest of the season.

Morning vinyasa. Sunset receptions on the patio. A runway show that has become a fixture on the calendar. The kind of golden-hour polish that makes an oceanfront resort feel like a buying retreat — where your buying calendar was always meant to lead.

What to expect:

• Two full days on the show floor, all-inclusive booth packages, food and beverage throughout
• Our widest curated brand edit of the year, spanning swim, resort, active and accessories
• Sunset reception, runway show and hosted-buyer programming
• Qualified retailers and media attend free